考查名词辨析。根据it is essential to ____19____ the market to discover local tastes and preferences, 可知这里意思是即使价格合理，当地消费者往往只对被修改以适应他们本地偏好的产品感兴趣。A. preferences喜好；B. beliefs信念；C. religions宗教；D. rules规则，故选A。 【24题详解】
考查名词辨析。根据Something that tastes good in one part of the world does not taste so good in others.可知这里意思是显然有必要考虑到当地的口味。A. taste口味；B. culture文化；C. restaurants餐厅；D. chefs大厨，故选A。
【26题详解】
A. improve改善；考查动词辨析。句意：许多国际食品公司已经发现，调整产品以适应当地市场是多么重要。B. enrich使充实；C. adapt适应；D. sweeten使变甜，故选C。 【27题详解】
考查词辨析。根据found that their tomato soup was ____8____ too sweet for Europe and Japan. ____9____, European food manufacturers have had ____10____ selling their soups in the US, where consumers felt that they were too salty.可知这里在举例子。A. for example例如；B. for one thing首先；C. moreover而且；D. however然而，故选A。 【28题详解】
A. produced考查动词辨析。句意：例如，美国汤品生产商Campbell发现，欧洲和日本认为他们的番茄汤太甜。生产；B. considered认为；C. cooked煮；D. eaten吃，故选B。 【29题详解】
考查固定短语辨析。句意：另一方面，欧洲的食品制造商在美国销售他们的汤，那里的消费者觉得他们的汤太咸了。A. As a result结果；B. In spite of that虽然如此；C. On the other hand另一方面，D. In short总之，
故选C。 【30题详解】
考查名词辨析。根据where consumers felt that they were too salty.可知这是欧洲的食品制造商在美国销售他们 的汤所存在的问题。A. problems问题；B. advantages优势；C. motives动机； D. chances机会，故选A。【31题详解】
考查名词辨析。句意：国际快餐连锁餐厅是首批意识到改变产品以吸引当地消费者重要性的公司之一。A. challenge挑战；B. importance重要性；C. annoyance烦恼；D. danger危险，故选B。 【32题详解】
考查动词短语辨析。句意：国际快餐连锁餐厅是首批意识到改变产品以吸引当地消费者重要性的公司之一。A. appeal to吸引；B. prepare for为…准备；C. know about了解；D. warn against警告，故选A。
【34题详解】
考查词辨析。句意：虽然麦当劳在全球范围内提供普遍标准化的菜单，但这是为其海外市场量身定做的。A. plans计划；B. changes改变；C. offers提供；D. expands扩张，故选C。 【35题详解】
考查名词辨析。句意：虽然麦当劳在全球范围内提供普遍标准化的菜单，但这是为其海外市场量身定做的。A. friends朋友；B. foods食物；C. drinks饮料；D. markets市场，故选D。 【36题详解】
考查名词辨析。句意：例如，该公司在德国销售啤酒，在法国销售葡萄酒，并在澳大利亚的菜单上增加了羊肉馅饼。A. beer啤酒；B. drinks饮料；C. chicken鸡肉；D. beef牛肉，故选A。 【37题详解】
考查名词辨析。句意：例如，该公司在德国销售啤酒，在法国销售葡萄酒，并在澳大利亚的菜单上增加了
羊肉馅饼。A. cakes蛋糕；B. burgers汉堡包；C. menus菜单；D. companies公司，故选C。 【38题详解】
考查副词辨析。句意：希望在海外销售产品的企业可以从这些公司那里学到重要的一课。A. fast快速的；B. abroad在国外；C. locally在本地；D. cheaply便宜地，故选B。 【39题详解】
考查动词辨析。根据to discover local tastes and preferences可知这里意思是重要的是要测试市场，发现当地的口味和偏好。A. test测试；B. enter进入；C. develop发展；D. control控制，故选A。
【点睛】完形填空的解题技巧之一就是要根据上下文来学会“推理”出最佳选项。同学们要遵循“上下求索”的原则来查找信息。例如，小题4根据Something that tastes good in one part of the world does not taste so good in others.可知这里意思是显然有必要考虑到当地的口味。A. taste口味；B. culture文化；C. restaurants餐厅；D. chefs大厨，故选A。小题19根据to discover local tastes and preferences可知这里意思是重要的是要测试市场，发现当地的口味和偏好。A. test测试；B. enter进入；C. develop发展；D. control控制，故选A。 【北京2019西城高三第一学期期末】阅读下面短文，掌握其大意，从每题所给的A.B.C、D四个选项中，选出最佳选项，并在答题卡上将该项涂黑。
Because I Was Told I Can
About six months ago, I joined a gym. Every morning, there is one personal trainer there who works out at the same time that my little group does our ___11___He does his \it all look very easy, although I know all too well how hard he is working. Whenever I tend to complain and___12___ , I watch him push himself to his own limits, and I find myself ___13___ to work as hard and without complaint.
A couple of weeks ago , I was watching him do chin-ups. He made them look ___14___ I broke away from my group and asked him if I could try a chin-up. I had never tried before, but he just made it look so easy. He eagerly stepped aside and ___15___ me to step up to the bar. I ___16___ myself up without thinking ... once ... then twice. That was all I had In me. I had no ___17___ left. I told him that was all I had, so he stepped up behind me and pushed me ___18___for a third and fourth \
The next day when I was done with my workout, I asked him to spot me again. Again, I did___19___. Again on Day 3 and so on. I thought it was___20___that I could only do two, but when I came to the gym at the end of the week, he was standing there just shaking his head. When I asked him what was up , he said he was___21___with my chin-ups. He told me that when they are___22___firefighters , the men are required to do five chin-ups, and women are required to do one or two. He____23____that most people can't do them at all, and that he was amazed that I___24___ . He further told me that if I ___25___every day, I would be doing five or six in no time. At this point I should probably____26____that I am 50 years old... and female.
Had he told me at the very beginning how____27____it was, I more than likely would not have tried at all.___28___I might have tried, but given it ___29___half an effort, because failure would have been the expectation. I applaud him for letting me believe that for me, it was not only a possibility, but that success was a____30____expectation. 11. A. duty 12. A. fight
B. workout
C. research
D. project D. quit
B. apologize C. wait B. satisfied
13. A. motivated C. surprised D. challenged C. helpful
D. effortless
14. A. unbelievable B. complex 15. A. encouraged B. forced 16. A. pushed
B. pulled
C. persuaded D. ordered C. raised C. strength C. up
D. carried D. faith D. forward
17. A. confidence B. breath 18. A. away
B. over
